The online gambling sector has the itch to vertically hitch
For Betting USA, Published April 12, 2021:
Andrew Carnegie isn’t a name often associated with the world of online gambling.
However, the noted ‘Gilded Age’ Scottish-American industrialist would surely have appreciated the recent attempt by DraftKings to own the media, which it was previously willing to be merely a customer.
Daly delivery: the new man at the top of Catena Media
For igamingbusiness.com, 15th April 2021:
Michael Daly took on the top job at Catena Media in January after a successful stint heading up the affiliate group’s flagship US operations. He speaks to Scott Longley about his plans to revamp the entire inventory and chart a sustainable growth path for the business following the quickfire M&A-driven expansion of recent years.
The future landscape of data rights
For CDC gaming reports INC, February 24, 2021:
The empty stadia of top-class sports in lockdown has presented a dismal prospect. The echoing shouts and cries to the few players and staff in the arenas rebound around venues more suited to the singing of the multitude.
Spare a thought, though, for the data scouts. While the rest of the spectators get to moan about a lack of atmosphere, the scouts still have a job to do, translating the action to the world’s bookmakers and ensuring in-play carries on even in these abnormal times.
The worth of US sports sponsorships
For EGR Global, March 17, 2021:
The rush of sponsorship deals in the US between sports leagues and teams and gaming operators is suggestive of the wholehearted embrace of sports betting. But the number of deals that have been signed raises questions about their value and whether the much-vaunted fan engagement will bring the expected benefits for both sides of the equation